Search results for "culinary blogs"
showing 2 items of 2 documents
Semiotics, blogs and gastromania
2021
The current culinary megatrend owes much to Internet socialization practices. Discussions online began very early (the boards of Chowhound, for example, have already been operating since 1997), which says a lot about how much the “great conversation” of online communities is linked to gastronomic discourse. This paper propose a semiotic assessment of such a connection.
Emocjonalne techniki perswazyjne w blogach kulinarnych
2021
In this paper, we present emotional persuasive techniques that are most often used by well- known authors of culinary blogs. In the introductory part, we refer to the beginnings of gastronomie literaturę and show the development of culinary-related genres, starting from ancient cookbooks to culinary blogs. In the following sections, we discuss the distinguish- ingfeatures of culinary blogs, such as evaluation and emotionalization, as well as persuasive techniques to convince recipients to choose the right blog and recipe: likableness, credibil- ity, creating a community. In the finał part, we conclude that emotional marking and val- orisation of reality are the features that distinguish cul…